Product Case · AI · F&B
ALAIN — MAKING A MVP
AI-ASSIST DINING APP
Alain is an AI dining recommendation app for a food-tech startup. I led chat UX design, built style guide, and delivered high-fidelity prototype.
Collaborated with the product team from brief to delivery, contributing UI decisions across brand, components, and screen design.
Context & Brief
Korean F&B Market
Running a restaurant in Korea has gotten harder — rising labor costs make it difficult to hire and train enough staff, leaving owners unable to fully deliver the experience they've built their recipes around.
Alain explored how an AI assistant could bridge that gap.
My first task involved mapping service flows for UI development.
During the initial kickoff, I interpreted project documentation from a UX perspective, providing critical insights that aligned the team with the user's needs.
Took ownership of the UI direction from wireframes to final screens, establishing consistent component patterns and interaction logic across the app.
Brand Strategy
Logo making was focused on intuitive impression about F&B industry. Integrated with initial A and a cloche symbol symbolized AI-assistant F&B service.
Typography
*123!@$%^
Color System
Interface
In Real Life
